Business: Marketing Track Course Sequence

Recommended Sequence of Courses for Business Administration Marketing Track

Allied Course
Course	Prerequisite	Comments
MATH 1034 Contemp. Math -OR-	n/a	Complete a GE Math course
MATH 1144 Elem. Stats -OR-	ACT-Math Score of 23	Complete a GE Math course
MATH 1304 Calculus I*	ACT-Math Score of 26	MATH 1304 needed for some graduate schools
Foundational Courses
BA 1344 Business Technologies	n/a	Complete during 1st or 2nd year
ACCT 2014 Prin. of Account I	n/a	Complete during 1st or 2nd year
ACCT 2134 Prin. of Account II	ACCT 2014	Complete during 1st or 2nd year
ECON 2024 Microeconomics	n/a	Complete during 1st or 2nd year
ECON 2034 Macroeconomics	n/a	Complete during 1st or 2nd year
ECON 2104 Economics and Business Statistics	MATH 1034 or MATH 1304	Complete during 1st or 2nd year
Upper Level Courses
BA 3014 Marketing	ACCT 2014 and ECON 2024	Complete 2nd year of 1st semester of 3rd year; prereq for all upper level marketing classes
BA 3024 Mgt & Org Behavior	ACCT 2014 and ECON 2024	Complete 2nd year of 1st semester of 3rd year; prereq for all upper level management classes
BA 3134 Financial Mgt	ACCT 2134 and ECON 2104	Complete 3rd year if Finance Concentration; prereq for all upper level finance classes
BA 3084 Legal Environment of Bus.	3rd year status	Complete 3rd year or 1st semester 4th year
BA 4084 Business Policy	Above courses, 4th year status	Complete 4th year after 10 required major courses
Students may choose a major track in: Finance, Hospitality and Tourism, Management, or Marketing.
Electives in Marketing
Required BA 3174 Consumer Behavior BA 3304 Marketing Research 2 additional electives from the following (for a total of 4 electives): BA 3224 Entrepreneurship BA 3244 International Business BA 3294 Special Topics in Marketing BA 3534 Personal Selling and Sales Management BA 3544 Fundamentals of Travel and Tourism BA3554 Event Management and Marketing BA 3564 Beverage Management BA 3634 Promotional Strategies Elective courses should be taken during the 3rd and 4th years.