Not to be deterred, Hoffman met with the NEH director of programs, who seemed embarrassed by his agency\u2019s offhanded response to his application. The professor resubmitted, got the grant and not only brought business ethics to Bentley but in a way sparked the business ethics movement itself.<\/p>\n\n\n\n
Hoffman\u2019s pioneering effort to bring together the unlikely domains of Plato and John D. Rockefeller has its roots in his philosophy major at Transylvania. A liberal arts education, after all, encourages students to think about issues beyond their own field of study. However, that big connection between ethics and business took a while to grow.<\/p>\n\n\n\n
Hoffman, who grew up in Paris, Ky., went on to pursue his Ph.D. at the University of Massachusetts-Amherst after graduating from Transy. While he had received a scholarship to Vanderbilt, he felt drawn to the new cultural experiences the Northeast had to offer.<\/p>\n\n\n\n
After graduate school, Hoffman set off to his first professorship at Hiram College in Ohio, a seemingly perfect locale for a philosopher. \u201cI thought it was very idyllic in the middle of the woods at a very small college,\u201d he said. \u201cI thought, that sounds very Thoreauvian.\u201d<\/p>\n\n\n\n
It was during these years\u2014the early \u201970s\u2014when philosophers were venturing beyond the bucolic land of abstraction into the real world. They were becoming disenchanted with solely theoretical ethics and wanted to apply the field to professional areas such as business, medicine, the environment and engineering.<\/p>\n\n\n\n
Hoffman took this new attitude with him back to the Northeast to chair the philosophy department at Bentley, one of the nation\u2019s premier business schools.<\/p>\n\n\n\n
\u201cThere\u2019s no\u00a0question that my grounding in liberal arts\u00a0at Transy was the basis for going on and studying philosophy in a more specific\u00a0way.”<\/p><\/blockquote>\n\n\n\n
A few weeks after he landed the NEH\u00a0grant to launch the new classes, Hoffman\u00a0approached the university president (who\u00a0was excited about receiving the grant)\u00a0and asked if he could start a center that\u00a0would offer the nation\u2019s first conference\u00a0on business ethics. Hoffman got the thumbs up and in 1977 kicked things off in grand fashion. Speaker of the House\u00a0Tip O\u2019Neill gave the luncheon address;\u00a0other attendees included former U.S.\u00a0Attorney General Elliot Richardson and\u00a0CEOs of major corporations. Gallup even\u00a0conducted its first poll about business\u00a0ethics for the event. \u201cIt was a big thing\u00a0because nobody had ever heard of business ethics,\u201d Hoffman said.<\/p>\n\n\n\n
These conferences\u2014there were 10 in all\u2014and the center helped put the field of business ethics on the map. To recognize Hoffman\u2019s achievements, Bentley last year added the professor\u2019s name to the institute: the W. Michael Hoffman Center for Business Ethics.<\/p>\n\n\n\n
Hoffman\u2014whose official title is Hieken Professor of Business and Professional Ethics\u2014didn\u2019t stop with the center; he later co-founded the Society for Business Ethics and the first professional association for ethics practitioners.<\/p>\n\n\n\n
As a business consultant, he helped the Coopers & Lybrand accounting firm and Niagara Mohawk Power Corporation develop ethics programs that won national honors.<\/p>\n\n\n\n
When introducing his philosophy to actual businesses, he doesn\u2019t go in spouting Immanuel Kant; instead he translates the principles of great philosophers into a language business people can understand.<\/p>\n\n\n\n
He also developed an effective schema for consulting: a pyramid with moral awareness forming a base that supports all further development. (Hoffman believes all people have an ethical dimension, which can be cultivated.) Once someone develops these basic sensibilities, the next stages are ethical reasoning, action and, at the apex, becoming an ethical leader who helps others climb the pyramid.<\/p>\n\n\n\n
Hoffman\u2019s other real-world application of business ethics includes serving as an expert witness for law firms in cases involving high-profile issues from tobacco to lead paint to asbestos. \u201cWho would have ever thought somebody getting a Ph.D. in philosophy would be doing something like that?\u201d he said.<\/p>\n\n\n\n
It all goes back to the liberal arts value of learning outside a narrow discipline. \u201cIt provides you with the power of thought to reach into areas and discover things that might not have been discovered by those within the field,\u201d he said. \u201cThere\u2019s no question that my grounding in liberal arts at Transy was the basis for going on and studying philosophy in a more specific way, and that study in philosophy was liberating and creative in terms of allowing me to reach beyond just philosophy and begin to apply that to professional areas such as business.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Michael Hoffman \u201965 Shortly after arriving at Bentley University in 1974, professor W. Michael Hoffman \u201965 applied for a National Endowment for the Humanities grant to start a few business ethics courses. The agency\u2019s review committee,\u00a0however, dismissed the request with comments that went something like:\u00a0\u201cNever heard of business ethics,\u201d and\u00a0\u201cIsn\u2019t that an oxymoron?\u201d Not to be deterred, Hoffman met with the NEH director of programs, who seemed embarrassed by his agency\u2019s offhanded response to his application. The professor resubmitted, got the grant and not only brought business ethics to Bentley but in a way sparked the business ethics movement itself. Hoffman\u2019s pioneering effort to bring together the unlikely domains of Plato and John D. Rockefeller has its roots in his philosophy major at Transylvania. A liberal arts education, after all, encourages students to think about issues beyond their own field of study. However, that big connection between ethics and business took a while to grow. Hoffman, who grew up in Paris, Ky., went on to pursue his Ph.D. at the University of Massachusetts-Amherst after graduating from Transy. While he had received a scholarship to Vanderbilt, he felt drawn to the new cultural experiences the Northeast had to offer. After graduate school, Hoffman set off to his first professorship at Hiram College in Ohio, a seemingly perfect locale for a philosopher. \u201cI thought it was very idyllic in the middle of the woods at a very small college,\u201d he said. \u201cI thought, that sounds very Thoreauvian.\u201d Or, as it turned out, isolated. It was during these years\u2014the early \u201970s\u2014when philosophers were venturing beyond the<\/p>\n
Read “The Ethical Dimension”<\/a><\/p>\n","protected":false},"author":14,"featured_media":12313,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"1623,10372,1981,11190,1893,4138","_relevanssi_noindex_reason":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[190],"tags":[],"feeds":[577],"class_list":["post-12312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni-outcomes","feeds-outcomes"],"yoast_head":"\nThe Ethical Dimension - Transylvania University - 1780<\/title>\n<meta name=\"description\" content=\"Michael Hoffman \u201965 Shortly after arriving at Bentley University in 1974, professor W. 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Rockefeller University Professor of Philosophy at Princeton University. 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Young Jr. announced today a 14-member search committee for the 25th president of the 229-year old liberal arts college. Transylvania\u2019s longest tenured president, Charles L. Shearer, announced to the board in October that he would retire as president at the end\u2026","rel":"","context":"In "Faculty & Staff"","block_context":{"text":"Faculty & Staff","link":"https:\/\/www.transy.edu\/1780\/category\/faculty-staff\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1429,"url":"https:\/\/www.transy.edu\/1780\/2014\/08\/transylvania-convocation-speaker-to-address-lack-of-education-about-poverty\/","url_meta":{"origin":12312,"position":5},"title":"Transylvania convocation speaker to address lack of education about poverty","author":"Office of Marketing and Communications","date":"August 1, 2014","format":false,"excerpt":"LEXINGTON, Ky.\u2014A champion for teaching college students more about poverty and its implications for society spoke on Sept. 7 during Transylvania University\u2019s opening convocation marking the beginning of the academic year. Harlan Beckley\u2019s talk titled \u201cPoverty Studies: A Liberal Arts Vocation?\u201d was free and open to the public. He is\u2026","rel":"","context":"In "News from Transy"","block_context":{"text":"News from Transy","link":"https:\/\/www.transy.edu\/1780\/category\/news\/"},"img":{"alt_text":"beckley","src":"https:\/\/i0.wp.com\/www.transy.edu\/sites\/default\/files\/news\/images\/illustrations\/beckely_inside.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/posts\/12312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/comments?post=12312"}],"version-history":[{"count":2,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/posts\/12312\/revisions"}],"predecessor-version":[{"id":12315,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/posts\/12312\/revisions\/12315"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/media\/12313"}],"wp:attachment":[{"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/media?parent=12312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/categories?post=12312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/tags?post=12312"},{"taxonomy":"feeds","embeddable":true,"href":"https:\/\/www.transy.edu\/1780\/wp-json\/wp\/v2\/feeds?post=12312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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